In an effort to make online media more accessible to students, UCLA will be adding a custom Clicker program guide to its
MyUCLA portal website. The program guide will help students find programming made available by movie studios and television networks, as well as videos produced on campus. The site will let them know if content is not available legitimately.
While UCLA does not yet have a system in place for students to submit their own video content,
Jonathan Curtiss, manager of technology development for UCLA student and campus life, said the My UCLA portal is "likely to be one of the most visited campus sites", and that it will "provide them with a kind of in-your-face opportunity" legal online video.
This effort may prove to be a more effective way than installing blocking software to combat piracy, because it provides a much simpler way for students to access the content they want. It stands to reason to think that many students would rather find what they are looking for in minutes, rather than spending hours scouring torrent sites and waiting for downloads of questionable quality, all the while worrying about running afoul of the law. Also, when one takes into account the
staggering growth of sites like Hulu.com, it's easy to see why something like what UCLA is attempting just might work.
Additional sources
here and
here 
