According to CNet, YouTube "is bringing in more professionally made content and plans to make it a marquee product."
The Internet's largest video site on Thursday announced that it has struck deals with a host of entertainment companies, including Sony Pictures, CBS (parent company of CNET News), Metro-Goldwyn-Mayer, Lionsgate, Starz, and the BBC, to acquire "thousands" of TV episodes and hundreds of films. The new content will only be available in the United States.Arts+Labs Co-chairman Mike McCurry has released the following statement.
YouTube executives also said during a conference call that they have redesigned part of its Web site to create separate areas for professionally made content. On the site's front door will be two new tabs.
We need to see all of the details, but at first blush this looks like convincing evidence that the marketplace is working to deliver legal, accessible, high-quality content to consumers over the Internet. This agreement is further proof that the creative community and the technology sector can successfully cross industry lines to build a better digital society.
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